Sir Hotels will debut in London

A mecca for music and culture lovers.

Welcome to Margareten, Vienna's 5th District – a delightful mix of bohemian and artistic styles.

A grand home-base for your Vienna adventures.

Set at the intersection of Amsterdam’s most iconic canals

Chef Eyal Shani's carefree and fun-loving Mediterranean restaurant concept in Vienna.

A cultural destination of its own.

Above Barcelona.

A rendezvous spot for the stylish.

Set minutes away from Amsterdam’s best museums.

Welcome to The Cover Barcelona - A private members' club for the culturally curious.

Welcome to The Cover Vienna — a private members’ club for the culturally curious.

Düsseldorf has something for everyone, and that’s what makes it so great.

Coming Soon

Welcome to The Cover — a private members’ club for the culturally curious

A charming hotel in the heart of Milan.

Gracing the famous Royal Gardens, diverse Hofkwartier neighborhood and cobbled streets.

Discover Dutch Art, Fashion and Design.

Where purpose meets pleasure.

One-of-a-kind hotel experiences in some of the most interesting places in the world.

At Max Brown we bring the joy of cosy travel to as many people as possible.

Classic and modern design details combine to make an elegant experience.

Welcome to The Cover — a private members’ club for the culturally curious.

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Prague, But Not As You Know It

Iconic, Bold, Impossible to Ignore

Award-winning carefree and fun-loving Mediterranean restaurant concept in Prague.

Welcome to Max Brown Downtown, right in the heart of the city.

We are delighted to share that Sir Hotels has landed in one of Europe's most exciting cities, London. Opening later this year on the edge of Shoreditch, Sir Devonshire Square offers a serene and timeless escape in the East London neighborhood.

Joining our collection of Sir Hotels in Amsterdam, Barcelona, Ibiza, and Berlin, with Prague and London coming soon, the 81-room hotel will feature 14 suites, three food and beverage outlets, The Cover private members' club, a gym and yoga studio, and a spacious public area offering local goods. .

Housed in a historic textile warehouse, Sir Devonshire Square blends old-world charm with a touch of modern nostalgia, inviting guests and residents to stay a while. The interiors feature bright hues and patterns that artfully mirror the vibrant neighborhood just beyond, with Spitalfields Market and Liverpool Street Station steps away. Just as no two Sirs are alike, no two stays in London will be the same at Sir Devonshire Square. We can't wait to welcome you soon.

Join Sircle Club for exclusive updates and special rates leading up to our grand opening.

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